LA QUINTA BY WYNDHAM OPENED ITS DOORS IN BATUMI
La Quinta by Wyndham, which opened its first hotel outside the Americas in Turkey in recent years, continues to grow in the EMEA region. Wyndham Hotels & Resorts has now brought the brand to the Georgian market with the opening of La Quinta® by Wyndham Batumi. The hotel, owned by Georgia-based ELT Group, is managed by Antalya-based River Rock Hotels & Resorts.
The tourism sector in Georgia, which welcomed 7.4 million visitors from abroad in 2024, continues to develop, and Batumi is among the country's most popular destinations with its vibrant city center and beautiful Black Sea coast. La Quinta by Wyndham Batumi aims to offer an exclusive option that combines quality, comfort and reliability for both business and leisure travelers.
Dimitris Manikis, President of Wyndham Hotels & Resorts EMEA, said, "Wyndham has a fundamental mission to make hotel travel accessible to everyone. This means growing wherever travelers visit. Georgia has become an increasingly important destination in the region and the country's tourism is developing more and more every year. By introducing our La Quinta by Wyndham brand to Georgia, we are strengthening our presence in this dynamic market. We see very significant long-term potential in Georgia and are committed to expanding our presence in this country as part of our growth strategy across EMEA.”
Located just steps from Batumi Beach and 2 kilometers from Batumi International Airport, La Quinta by Wyndham Batumi allows guests to easily explore the area. Must-see places within minutes of the hotel include the Ali and Nino Statue, Miracle Park, Piazza Square, Dancing Fountains and Colonnades.
Owned by ELT Group, which has a well-established experience in the Georgian market, and managed by Antalya-based River Rock Hotels & Resorts, the 98-room La Quinta by Wyndham Batumi offers a variety of accommodation options, from king-bed and twin-bed rooms to suites. The hotel prioritizes comfort and convenience with facilities such as parking, a 24/7 fitness center, a wellness center with a sauna, steam room and massage room, and a restaurant serving international cuisine. The modern interior design of La Quinta by Wyndham Batumi features colorful touches combined with warm tones, creating a calm and relaxing atmosphere.
Mamuka Makharadze, CEO and General Manager of ELT Group, said, "La Quinta by Wyndham Batumi marks an exciting milestone in bringing a world-renowned brand to this region's dynamic market, offering international guests a distinguished hotel option they already know and trust. Wyndham has an unrivaled position in technology, guest experience and loyalty program, and we share with them a common vision for the Batumi market, which is attracting guests with its rich culture, geographical diversity and developing tourism infrastructure, and is beginning to take its place among Europe's leading destinations."
Under the La Quinta by Wyndham brand, which focuses on carefully thought-out amenities, a sincere service approach and excellence in guest experience, there are more than 900 hotels worldwide. With a widespread presence in the USA, the brand's portfolio continues to grow in the EMEA region with hotels in Turkey and the United Arab Emirates. Wyndham is among the leading international hotel companies in the Georgian market with its seven hotels and five brands in the country.
La Quinta by Wyndham Istanbul Gunesli, which opened in 2020, was the first La Quinta hotel outside the Americas. Other hotels under the brand that continue to grow in Turkey currently include La Quinta by Wyndham Bodrum, La Quinta by Wyndham Giresun, La Quinta by Wyndham Cesme and La Quinta By Wyndham Istanbul Kartal.